I very much agree. I'm not sure I'm right, but it seems to me that if generative AI takes the "average" of the internet, it means that as content generated by it becomes more pervasive that "average" will become less and less human-sounding. Which will make "human" content stand out even more.

I believe that "By humans - for humans" will become the new "Organic!" or "Free-range" or "locally-sourced" for content -- a branding that people will pay more for.

Huh. "Single-origin content." There's a handle.